Thursday 2 February 2012

Information Technology's Role In The Supply Chain

The roles of supply chain participants are changing.It is now common for suppliers to be involved in product development and for distributors to act as consultants in brand marketing.




            Information Technology's primary role in SCM

  • To create integrations or tight process and information linkages between functions within a firm.
             Eg:marketing,sales,finance and manufacturing.
  • Between firms,it allow the smooth,synchronized flow of both information and product between customers,suppliers and transportation providers across the supply chain.
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Figure 9.3:The Integrated Supply Chain

Figure above shows information technology that integrates planning,decision-making processes,business operating processes, and information sharing for business performance management.




Example of company that used Planning and Control Supply Chain Integration

 


Example of company that used Information Integration









     
    Example of company that used Business Process Integration




           

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